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Zaki Usman

Hello, I'm the founder and CEO at ShoutEx. I like to blog about marketing, mobile and web topics. Feel free to connect with me on LinkedIn.

I remember a time when I used to get weather alerts as text messages on my phone. Now, I get them as tweets while sitting at conferences. And this time, I got to read about our first snow in Montreal while listening to a keynotes session at Webcom. Ironically, the session was about the power of Twitter.

How to hire a PR Firm?

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Are you shopping around for a PR firm? If so then you are at the right place. This article condenses feedback from several leading PR gurus and marketing pundits on what to look for when choosing a PR agency.

Have you ever wondered what motivates a person to click on the “Follow” button on your Twitter profile?  Some are genuinely interested in your tweets/updates. Others want to expand their social reach and a few may follow you for a free “follow-back.”


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