Author Archive

Zaki Usman

Hello, I'm the founder and CEO at ShoutEx. I like to blog about marketing, mobile and web topics. Feel free to connect with me on Twitter or LinkedIn.

Poll on Facebook B2B marketing

Last week, I ran a poll on the business value of Facebook Ads for B2B software sales. The survey revealed an interesting pattern – there is no clear direction of what people think about Facebook Ads.

RainKing Review

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The idea behind RainKing is simple. RainKing employs dozens of human researchers to find managers, decision makers and executives in larger companies. This is kept in a database which clients can subscribe too. The added costs of manually vetting information (as opposed to using online spiders) is shared amongst Rainking subscribers through a subscription fee model.


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