As a founder of a tech startup, I’ve learned many lessons. Some were very straight-forward, and others I had to learn the hard way.

This has been one of our most productive years at ShoutEx. We’ve seen the launch of several products, growth of our team and work on some amazing client projects.

Below are 8 common myths related to online marketing. These concern market messaging, PR, SEM/SEO/PPC, Email marketing, social media, and viral campaigning. Have a read through and see if your marketing engine has a few of these knocking around.

A sales cycle consists of different milestones, each having a unique set of deliverables to ease the lead to a sale.

SaaS or Software as a Service is used to describe web-based software applications that are delivered via the web to a large end-user base.

A sponsored post is a great way to get your message across to new audiences. They give you targeting options to work with which allows you to reach specific audiences.