Using Twitter as a business tool
Twitter is pretty cool tool for mini blogging. In a recent survey conducted on Target Info Labs, regular readers cited the following reasons for using Twitter as a business tool:
How many use Twitter for business
Business Networking and Publishing News are the two main reasons why people use this social networking tool. Not so surprisingly, not as many people use the application for lead generation. It can create interest and buzz – but not qualified leads.
Everyone is Tweeting – but who’s listening?
What I find interesting is the discrepancy in how more people use it to push news out, rather than read what others are saying – almost creating a network where everyone is talking but not as many are listening.
So that’s why its very important to create quality tweets on Twitter and build a network which you can “connect with”. Below, I’ve listed some links that talk about how to build such a Twitter Network. Good luck using Twitter as part of your online social media relations strategy.