Posts Tagged ‘saas’

PDF Search Engine Optimization

Since my last post on new sales tools, I’ve received some comments about the value of PDFs over interactive portable documents – primarily the value derived from search engines ability to index PDFs. The point is that if you place your marketing collaterals online (such as brochures, datasheets, beat sheets, whitepapers and fast track papers) then you want these to be indexed by search engines as well.

Originally posted 2008-12-03 13:58:00.

ERP value prop through video

ManuOnline is a software-as-a-service client that produces an unique MRP and ERP solution. Their claim to fame is how they offer granular functionality to their manufacturing customers. They needed to convey their value proposition in a simple and effective manner through a video. We thought the best way to target their audience is to focus on the benefits rather than the software itself. The result is below.

Originally posted 2012-11-29 03:13:30.

Promote your Code

This week we launched our promote your code with ShoutEx campaign. Its designed to target SaaS, cloud services and mobile developers. Over the course of few weeks we released several renditions of this campagin on a smaller test group. Thanks to everyone who participated and helped us fine tune our message. The result is below – enjoy!

Originally posted 2012-12-04 17:15:23.

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