Resources
Your Digital Marketing Knowledgebase
Collection of highly curated resources from our website, including playbooks, checklists, audits and reviews.
![90-day-marketing-playbook-for-saas-startups](https://shoutex.com/hs-fs/hubfs/90-day-marketing-playbook-for-saas-startups.png?width=1161&height=807&name=90-day-marketing-playbook-for-saas-startups.png)
90-Day Marketing Playbook
Stepping into the role of Director of Marketing at a SaaS startup is both exciting and challenging. The first 90 days are critical for establishing a strong foundation and setting the stage for long-term success.
This comprehensive 90-day marketing playbook is designed to guide new hires through this pivotal period, ensuring they develop rapport with the team, understand the product, and lay out an actionable marketing plan.
Audits and Reviews
![](https://shoutex.com/hs-fs/hubfs/saas-growth-marketing-playbook-plan.jpg?width=700&name=saas-growth-marketing-playbook-plan.jpg)
Google Ads Review
Our Google Ads audit is a critical tool for CMOs, Marketing Directors and the Digital Marketing Mana...
Ads Audit![](https://shoutex.com/hs-fs/hubfs/content-marketing-services-for-SaaS-tech-startup-mobile-mvp-in-kitchener-waterloo-toronto.jpg?width=700&name=content-marketing-services-for-SaaS-tech-startup-mobile-mvp-in-kitchener-waterloo-toronto.jpg)
Content Marketing Audit
By evaluating current strategies, identifying strengths and weaknesses, and offering actionable insi...
Content Audit![](https://shoutex.com/hs-fs/hubfs/search-engine-optimization-in-waterloo-kitchener-cambridge-toronto.jpg?width=700&name=search-engine-optimization-in-waterloo-kitchener-cambridge-toronto.jpg)
SaaS SEO Audit
Our SEO audit specifically designed for Founders, CMOs, and SaaS Marketing Teams to demonstrate our ...
SEO AuditFunding Resources
![](https://shoutex.com/hs-fs/hubfs/Finding-Angel-Investors-for-Startups.jpg?width=700&name=Finding-Angel-Investors-for-Startups.jpg)
How to Find Angel Investors
Angel investors provide capital for startups in exchange for equity or convertible debt.
Read more![](https://shoutex.com/hs-fs/hubfs/How%20to%20write%20an%20investment%20memo%20as%20a%20Startup%20Founder%20seeking%20VC%20funding.jpg?width=700&name=How%20to%20write%20an%20investment%20memo%20as%20a%20Startup%20Founder%20seeking%20VC%20funding.jpg)
Investment Memo Primer
When it comes to securing venture capital funding, a well-crafted investment memo can be a powerful ...
Read more![](https://shoutex.com/hs-fs/hubfs/Fundraising%20Success%20to%20Solo%20Founders%20at%20SaaS%20Tech%20Startup.jpg?width=700&name=Fundraising%20Success%20to%20Solo%20Founders%20at%20SaaS%20Tech%20Startup.jpg)
Funding as Solo Founder
Raising funds as a solo founder can be challenging, but it's definitely achievable with the right mi...
Read moreGrowth Marketing
![](https://shoutex.com/hs-fs/hubfs/Product-Market-Fit-PMF-Startup-Playbook.jpg?width=700&name=Product-Market-Fit-PMF-Startup-Playbook.jpg)
Get Product-Market Fit:
So let's discuss the five steps in finding Product-Market Fit. Get this right, and you've a shot.
Read more![](https://shoutex.com/hs-fs/hubfs/GTM%20for%20a%20successful%20Software%20Product%20Launch.jpg?width=700&name=GTM%20for%20a%20successful%20Software%20Product%20Launch.jpg)
Go-To-Market Launch
Launching a new software product is a critical moment for any startup founder. Whether you're prepar...
Read more![](https://shoutex.com/hs-fs/hubfs/How%20to%20drive%20up%20App%20installs%20through%20creative%20Mobile%20App%20Marketing%20at%20a%20Startup.jpg?width=700&name=How%20to%20drive%20up%20App%20installs%20through%20creative%20Mobile%20App%20Marketing%20at%20a%20Startup.jpg)
App Marketing to Drive Installs
In the competitive landscape of mobile apps, driving installs and retaining users are two of the mos...
Read moreSales Resources
![](https://shoutex.com/hs-fs/hubfs/10%20Sales%20Closing%20tips%20for%20Founder%20Led%20Sales.jpg?width=700&name=10%20Sales%20Closing%20tips%20for%20Founder%20Led%20Sales.jpg)
Tips for Founder Led Sales
If you're the founder handling sales at your early-stage startup, you're leading a Founder-Led Sales...
Read more![](https://shoutex.com/hs-fs/hubfs/Close%20SaaS%20Sales%20Faster%20with%203%20sales%20techniques%20that%20CROs%20must%20know%20at%20a%20Startup.jpg?width=700&name=Close%20SaaS%20Sales%20Faster%20with%203%20sales%20techniques%20that%20CROs%20must%20know%20at%20a%20Startup.jpg)
Close SaaS Sales Faster
When it comes to closing sales for SaaS products, understanding the nuances of your customer's needs...
Read more![](https://shoutex.com/hs-fs/hubfs/Build%20a%20Sales%20Process%20at%20a%20Software%20Startup.jpg?width=700&name=Build%20a%20Sales%20Process%20at%20a%20Software%20Startup.jpg)
Build a Sales Process
A solid sales process is essential for any software startup aiming to scale effectively. Without a s...
Read moreStartup Team
![](https://shoutex.com/hs-fs/hubfs/Startup%20Team%20Building%20%20advice%20for%20SaaS%20founders.jpg?width=700&name=Startup%20Team%20Building%20%20advice%20for%20SaaS%20founders.jpg)
Build Startup Teams
Building a strong team is crucial for SaaS startups. It’s about more than filling roles; it’s creati...
Read more![](https://shoutex.com/hs-fs/hubfs/startup-equity-cofounder-distribution.jpg?width=700&name=startup-equity-cofounder-distribution.jpg)
Mastering Co-Founder Equity
Establishing equitable equity splits with co-founders is essential for startup cohesion and long-ter...
Read more![](https://shoutex.com/hs-fs/hubfs/how%20to%20pay%20employees%20in%20a%20startup.jpg?width=700&name=how%20to%20pay%20employees%20in%20a%20startup.jpg)
Startup Pay Structure
As a startup founder, the way you structure your employee compensation plan plays a crucial role in ...
Read moreTech Stack
![](https://shoutex.com/hs-fs/hubfs/Flutter%20vs%20React%20Native%20-%20what%20to%20use%20as%20a%20Startup.jpg?width=700&name=Flutter%20vs%20React%20Native%20-%20what%20to%20use%20as%20a%20Startup.jpg)
Flutter vs React
When it comes to building cross-platform mobile apps, two giants stand out: Flutter by Google and Re...
Read more![](https://shoutex.com/hs-fs/hubfs/WordPress%20vs.%20Laravel%20Choosing%20the%20Right%20Solution%20for%20Your%20Startup.jpg?width=700&name=WordPress%20vs.%20Laravel%20Choosing%20the%20Right%20Solution%20for%20Your%20Startup.jpg)
WordPress vs Laravel
At a young startup, you may be wondering when should you use WordPress, and when should you opt for ...
Read more![](https://shoutex.com/hs-fs/hubfs/Why%20Python%20Reigns%20Supreme%20in%20Machine%20Learning.jpg?width=700&name=Why%20Python%20Reigns%20Supreme%20in%20Machine%20Learning.jpg)
Python in Machine Learning
Why is Python the top choice for data science and machine learning? It seems odd since these fields ...
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