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Free SEO Audit

Get your Free SEO consultation with our Waterloo/Kitchener based team
  • Site wide Audit
  • Keyword Research
  • Competitor Analysis
  • Organic Traffic Lift

Who is the Audit for?

Business Owners in KW Area

We offer a free SEO audit to Business owners who want to improve their SEO footprint for the Waterloo, Kitchener and Cambridge market.

This service lets us identify and fix key issues in your website's search engine performance. We pinpoint technical errors, keyword opportunities, and content gaps. Our goal is to provide insights that improve online visibility, attract more traffic, and increase revenue.

This audit has no strings attached and you are not required to buy any of our services. By offering the SEO audit for free, our goal is to build trust and showcase the full potential of your website. 

Local SEO for better Performance

Local SEO that targets traffic from Waterloo, Kitchener and Cambridge boosts organic visitors to your established business
Site Wide SEO Audit

SEO Audit

Technical Analysis: Identifying and fixing site errors and performance issues.

Keyword Analysis: Finding opportunities to improve keyword targeting.

Content Review: Highlighting gaps and optimization areas for better visibility.
SEO Keyword Research for free SEO audit

Keyword Research Report

Keyword Analysis: Identifying high-performing keywords relevant to your business.

Keyword Difficulty: Assessing how hard it is to rank for each keyword.

Search Volume Data: Providing search frequency and trends for targeted keywords.


SEO Competitive analysis

Competitor Analysis

Competitor Keywords: Identifying competitor keywords and ranking positions.

Site Analysis: Analyzing competitor website structure and content strategies.

Backlink Profile: Assessing competitor backlink profiles and authority

Organic Traffic Lift

Increased Online Visibility: Improved search engine rankings for key terms.

Higher Organic Traffic: More visitors from unpaid search results.

Revenue Growth: Enhanced conversions and sales from better-targeted traffic.

Frequently Asked Questions

Should I consider SEO when I already advertise?

Yes, you should consider SEO even if you already advertise. SEO and advertising complement each other by targeting different aspects of online visibility. While advertising delivers immediate results and drives traffic through paid channels, SEO builds long-term organic growth. Investing in SEO enhances your website's search engine rankings, making it easier for potential customers to find you organically. This not only increases your credibility but also reduces reliance on paid advertising over time. Together, SEO and advertising create a balanced strategy that maximizes your online presence and boosts overall business growth.

What is Local SEO and will it work for me?

Local SEO is a strategy that optimizes a business's online presence to attract more customers from relevant local searches. It focuses on enhancing visibility in location-based searches, such as "restaurants near me" or "plumbers in [city]."

Useful Verticals:

  • Retail: Boosts foot traffic to physical stores.
  • Healthcare: Helps local clinics and hospitals attract nearby patients.
  • Hospitality: Increases visibility for hotels and restaurants in local searches.
  • Home Services: Benefits plumbers, electricians, and other service providers targeting local clients.
  • Legal Services: Assists law firms in attracting local clientele seeking legal assistance.
What verticals can benefit the most??

SEO is highly beneficial across various industries, but some verticals see particularly significant advantages:

  • Retail: Enhances online visibility, driving more organic traffic to e-commerce sites.
  • Healthcare: Boosts local search presence, making it easier for patients to find medical services nearby.
  • Hospitality: Improves rankings for hotels, restaurants, and attractions, attracting more local and tourist traffic.
  • Professional Services: Helps law firms, consultants, and financial advisors reach clients through targeted search queries.
  • Real Estate: Increases visibility for property listings and agents, attracting more potential buyers and renters.

By optimizing for search engines, these sectors can attract more targeted traffic, enhance user experience, and ultimately grow their customer base.

What are the most important pages to SEO?

Certain pages on your website are crucial for SEO optimization to maximize visibility and drive traffic:

  • Homepage: The first impression of your brand; needs strong keywords and clear navigation.
  • Product/Service Pages: Detailed descriptions with targeted keywords help attract search traffic for specific offerings.
  • Blog: Regularly updated content with relevant keywords increases your site's authority and ranking.
  • Contact Page: Essential for local SEO, including your address and contact details improves local search visibility.
  • About Page: Builds trust with visitors and can include keywords related to your industry and brand.

Optimizing these key pages helps improve your search engine rankings, making it easier for potential customers to find and engage with your site.

What are the tools of the trade?

We rely on a variety of tools to enhance website performance and visibility:

  • Google Analytics: Tracks website traffic, user behavior, and conversions.
  • Google Search Console: Monitors site performance, index status, and search queries.
  • SEMrush: Provides keyword research, competitor analysis, and site audit features.
  • Ahrefs: Offers comprehensive backlink analysis, keyword research, and content explorer tools.
  • Moz Pro: Includes keyword tracking, site audits, and rank tracking.
  • Yoast SEO: A popular plugin for optimizing content and meta tags on WordPress sites.

These tools help identify opportunities, track performance, and implement effective SEO strategies to improve search engine rankings and drive organic traffic.

How long do I have to wait to see results?

SEO is a long-term strategy, and seeing significant results typically takes time. On average, you can expect to start noticing improvements in:

  • 3 to 6 months: Initial increases in traffic and rankings for targeted keywords.
  • 6 to 12 months: More substantial growth in organic traffic, improved search engine rankings, and higher domain authority.
  • 12 months and beyond: Consistent, long-term benefits with continued optimization efforts leading to sustained traffic and revenue growth.

The timeline can vary depending on factors such as the competitiveness of your industry, the quality of your content, and the effectiveness of your SEO strategy. Patience and ongoing effort are key to achieving lasting SEO success.

Talk to our SEO Team

Want to setup a Free SEO Audit?

A track-record of success

What Our Clients Are Saying

Marketing that wins Awards!

ShoutEx isn't like any other digital marketing agencies - they go above and beyond what is required. ShoutEx delivered on their promise and gave us real results.


Els Baert
Director of Marketing - NetComm Wireless

A clean, professional brand refresh and new design

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Christine Diamente
TID Chair and Alcatel-Lucent

Website and Web app UX

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Senior IT Manager, NJI

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Fast execution with high quality web marketing.


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CEO - MDConnectME

Enterprise Level Marketing

Took us to another level in digital promotion and search engine marketing.


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VP Marketing, Nokia

Digital Marketing for MicroERP

They grasped our brand and created a rich animated message with a strong call-to-action


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CEO - ManuOnline

Kickstarting SaaS signups

Creative lead-generation combined with impressive results.


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CEO - Severa