The Possible Pitfalls of Stock Photos

Including visuals in your content, whether it is a website, email or a tweet helps convey your message and reach your target audience.

It goes without saying, we at ShoutEx recommend the use of visuals in content marketing, but we also warn that using stock images can be a double-edged sword.

While using content found on websites like iStock does allow you to quickly grab creative assets (including images, videos or sound clips) for your campaign, there is a cost to this convenience.

One problem can be an issue of representation.

Google Penalty – Unnatural Links

Are you one those site owners who has received an unnatural links Google penalty message in the Google Webmaster tool? Don’t worry – you aren’t the only one.

Why the penalty

With the Penguin and Panda updates, Google is trying very hard to eliminate spammy backlinks that were passing link juice to nominal sites. Using site directories and such were common practice in the past, and many SEO vendors built businesses around these services. But now Google has figured out a way to flag sites that have disproportionately high number of “unnatural links”.

Originally posted 2013-07-20 15:30:08.

Logo Evolution of Tech companies

I’ve been looking at Logo designs of a few companies for the past few days as inspiration for some new concepts of my own.

I thought it would be interesting to see how logo designs have changed for some of the  big guys in the industry. Sometimes having a simple and unique design is all it takes to be iconic.

Logo chanes for IBM, apple, microsoft and Google

Originally posted 2011-03-23 06:27:50.

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