With everything so cloud, it’s interesting to see what  Salesforce is doing these days. They have been pushing their Social CRM side of the story as early as 2009. So its no surprise to see them investing into HubSpot today.

I recently started as the media coordinator at KaliAndrews Dance Company – a new dance school in Ottawa. Right from the start, I was faced with the dilemma of creating awareness and promoting the studio with little to no advertising budget. A series of press releases attracted some attention from the community newspaper and a local television station, but ultimately failed to make an impact on such a broad audience.

After reading a very interesting article on Facebook Advertising by Larry Dignan I started to think of using Facebook’s advertising platform for B2B lead-generation.

Mashable has a good piece on the Social Media Tech bubble. Do you think companies like Facebook, Twitter and Groupon have over inflated evaluations, with 30-50x their annual earnings?

Twitter is pretty cool tool for mini blogging. In a recent survey conducted on Target Info Labs, regular readers cited the following reasons for using Twitter as a business tool:

Poll on Facebook B2B marketing

Last week, I ran a poll on the business value of Facebook Ads for B2B software sales. The survey revealed an interesting pattern – there is no clear direction of what people think about Facebook Ads.